As soon as once more, I’ve appeared on nationwide TV!

Again to start with of January, I had an opportunity to look on San Francisco’s Reside in The Bay way of life present to debate the sweetness and elegance traits to arrange your 2023. I used to be there as a visitor of Olay to advertise certainly one of their latest moisturizers. Nonetheless, I nonetheless received to talk to the ability of the Stanley Quencher (apparently a TikTok staple!) and even these viral leggings all of us noticed throughout the pandemic.

It’s by no means misplaced on me that I can say Jamé Jackson, the style and wonder media persona. The on-air professional! There have been so many days I questioned if these moments may occur for me — the entire time, God was merely telling me to belief Him and wait. As a lot as I wish to be, I’m not essentially the most affected person particular person. Even when I make it look like every part is calm, cool, and picked up…normally, I’m none of these issues.

I’ve acquired a number of questions on “What’s subsequent?”. Beginning this yr, I’m specializing in amplifying my messaging and posting extra across the content material that issues to me and my viewers. I spotted that some burnout comes since you’re too busy making an attempt to do many issues as an alternative of narrowing down. As a creator, I used to be hitting a lot burnout as a result of I used to be making an attempt to be every part to everybody. It’s not sustainable or sensible. It is usually simply not enjoyable.

I spent my whole 20s constructing a model that I may very well be happy with, but I used to be falling out of affection with my work. These days, I really feel like there’s twenty-thousand-million-bagillion people who find themselves “content material creators,” and it might probably make the precise technique of all of it much less thrilling.

So this yr, I’m rededicating a lot of my work to make sure it’s serviceable to me and my viewers. Doing extra issues like showing on digicam and interacting with my viewers exterior of posting a pleasant picture. While you’re a creator, you may really feel on the mercy of an algorithm and attempt to make this platform or that platform comfortable. It’s a endless hamster wheel filled with validation.

I admit that I used to be pursuing so many issues that simply didn’t align with what I needed to do, after which I’d get annoyed after they flipped the script.

For instance, Instagram deprioritized nonetheless photographs and had this big push for video content material. Reels, reels, reels! As quickly as I began working with somebody to assist me get my video content material up, Instagram mentioned they wish to deliver again the carousel and nonetheless photographs? These platforms by no means make up their minds, so that you may as effectively do what’s finest for you.

So issues might be altering round right here. I wish to provide you with all of the constant, high quality content material and schooling to know and sustain with what’s happening. However on my phrases. I’ve so many desires and objectives for myself that I must pour out into the world since tomorrow just isn’t assured nor promised.

You’ll should see for your self in due time, however it’s time to take the guess on myself and make it occur.