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ASAP Rocky shines within the new marketing campaign for Rihanna’s Fenty Pores and skin Lux Balm.
Enriched with Barbados Cherry, this lip balm immediately moisturizes dry lips. Within the promo, Rocky reveals off Lux Balm whereas grooving to his 2023 hit “RIOT (Rowdy Pipe’n),” named after their son Riot.
The tune’s lyrics completely match the Lux Balm vibe: “Flossy, shiny, Nah, bitch, it is not lip gloss/Lux Balm within the palm of my hand/A brand new collaboration with my child mama.” The tune was written by Pharrell Williams Manufacturing, has teased Lux Balm forward of the advert’s launch.
Enriched with vitamin E and shea butter, this lip gloss is now accessible at Sephora, Kohls and Fenty Pores and skin.
Watch the video under starring Rocky to see Lux Balm in motion!
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