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This can be a model of the publication field+file, Cam Wolf takes a weekly deep dive into the world of watches. Register right here.
The quilt star is GQ’s The Summer season 2024 Concern Is Kevin Costner Carrying a vivid orange coat – the actor’s fashionable recollections of his first look on our cowl Again in Might 1987. (Costner has been an A-lister longer than I’ve been alive!) However for some, the true star of the quilt could be the Rolex Pepsi GMT-Grasp II on Costner’s wrist.
Though earlier than Cowl stars like Cillian Murphy and Barry Keoghan is not shying away Judging from wrist equipment, they’re largely obsessive about bracelets, leaving watches on the jewellery desk at the least within the central shot. Costner is the primary cowl star of 2024 to put on a watch on the entrance web page. (In truth, this was the primary watch) A Q Cowl of Donald Glover carrying a Jaeger-LeCoultre Reversible watch April 2023! ) I known as the earlier Q Affiliate style director Jon Tietz, who styled Costner’s shoot, got here to learn how a Rolex made it onto the quilt of the journal.
“He was actually a legend,” stated Teets, who was in all probability speaking in regards to the watch and the actor. Teets stated jewellery was the very first thing to be unpacked and positioned on a pallet in the course of the filming. A number of watches are known as for every shot. Items from the producer’s present collections, such because the GMT, are a precedence, however Tietz likes to ensure there are classic watches within the combine, too. He typically collaborates with Foundwell’s Alan Bedwell to unravel this explicit downside.
For Teets, selecting the best look ahead to a selected expertise feels a bit like deciphering their aura. “I all the time take a look at expertise, understanding who the particular person is and the way they carry themselves,” Teets stated. “Are they attractive? Are they delicate? Are they, you recognize, timeless? Costner, nonetheless as good-looking as ever at 69, definitely qualifies for that final class. “He is a traditional man, “Tietz stated. “I did not need to give him something flashy.”
In fact, traditional can imply plenty of various things. In one other universe, Costner would possibly find yourself carrying a Cartier Tank on his wrist as a substitute of a Rolex. However whenever you select a watch Q You’ll be able to’t select a canopy out of skinny air: along with expertise, you must also think about garments. “Tank is inflexible, angular, and boxy, however the garments he wears are very fluid, easy, and smooth,” Teets stated. “GMT completely balances magnificence, timelessness and sportiness.”
Regardless of its fame within the watch world, GMT was an uncommon alternative for Tietz. When Teets attended business commerce exhibits like SIHH and Baselworld, he was all the time drawn to smaller watches that did not distract from the wearer. I actually like how he expresses his attraction to those slim fashions: Tietz says the 36mm case is simply the best measurement to say, “I’m carrying a stupendous watch, however that’s not the very first thing I’m going to let you know.” One factor” about myself. “
