In fact, this degree of superstardom would not occur in a single day. Aligne has truly been round for 4 years, however previously 18 months it has undergone a serious reorganization from its authentic wholesale enterprise mannequin (the place stockists equivalent to anthropology and Liberty) into direct-to-consumer manufacturers. “While you prioritize wholesale, you lose beneficial buyer insights and the chance to meaningfully work together with the top client,” CEO Ginny Seymour, who joined the 15-woman workforce in 2022, informed Refinery29. Serves as Managing Director. “I need to change that by cultivating a direct relationship between our model and the folks we serve.”
