Gucci welcomes the nice and cozy climate with its Summer time Tales 2023 assortment, inviting us to dream of summer season adventures. The marketing campaign, shot by photographer Harley Weir, presents a collection of poolside photos that fantastically seize the relaxed and carefree spirit of the season.

Gucci Summer time Tales 2023 Marketing campaign

The Gucci Summer time Tales 2023 assortment options the model’s iconic designs reimagined in woven raffia, together with the Jackie 1961 bag, the GG Marmont, and the Horsebit 1955 loafers. The mixture of textures on the Horsebit loafers in earth tones, for instance, gives a timeless and complicated contact.

For girls, the ready-to-wear line presents floral prints, daring stripes, and dazzling bikinis, good for a day by the pool or a seaside trip. Equipment embrace stylish sun shades with coloured lenses, mirrored results, and gold {hardware} particulars, including a contact of glamour to any summer season look.

The vary of enormous tote baggage with pom-pom particulars and straw-effect variations of the Jackie 1961 and Horsebit 1955 bag are good for carrying all of your summer season necessities, whereas the Gucci Valigeria choice provides a variety of jumbo-sized duffle baggage in several colours and sizes.

Adarsh Jaikarran, Aivita Mūze (who posed for the Hyperlink to Love assortment), Indira Scott, Kevon Adonis Gyamfi, Pierce Abernathy, and Sora Choi convey the Gucci Summer time Tales 2023 assortment to life in a placing marketing campaign artwork directed by Kevin Tekinel and Charles Levai. The skilled make-up of Diane Kendal and hairstyles by Mustafa Yanaz improve the fashions’ magnificence.