Practically half of the exhibitors created particular timepieces for the occasion. For instance, Mr. Smith created a one-off piece: a 38mm purple gold cased watch with a single-wheel coaxial escapement. It’s bought by lot with a base value of £297,500; the model declined to disclose the ultimate value.

Many choices are less expensive. Edinburgh-based Clemence Watches has created an automated Munro watch with ‘Britain’ added to the dial; all 4 37.5mm stainless-steel watches had been bought through the occasion, priced at £650 every. Beaucroft, primarily based in Cambridge, England, has launched a particular version of its 37mm stainless-steel automated Seeker watch; all 25 of the £450 watches have been bought.

“I hope that, in some methods, individuals will uncover these manufacturers by particular editions,” Mr. Oudsley stated. “In fact, they will even study their different watches.” Contained in the foyer, an ethereal floor-frequently used At venues similar to vintage reveals, there are lengthy queues for Studio Underd0g (a model based by Richard Benc in Brighton, England). The corporate is promoting two Pizza Get together watches: a hand-wound 38.5mm stainless-steel watch priced at £550.

The dial is embellished with a pizza sample of pepperoni, basil leaves and mushrooms; one other is ham and pineapple, a highly regarded, albeit unorthodox, mixture within the UK. (Danny Blueggel, who purchased prosciutto and pineapples to take again to Naples, Italy, stated of the variability: “It is a sin, however typically you need to be a sinner.”)

Followers say Mr. Benc’s mix of horological know-how and elegance — together with an Underd0g watch with a watermelon face — is a part of the model’s enchantment. “I like his creativity,” stated Rick Kucharz, a British tax advisor who flew in that morning from Amsterdam, the place he lives, to attend the honest.