Prada appears to be like to humanity and its tales with its spring-summer 2023 marketing campaign. Hunter Schafer, Letitia Wright, Rachel Williams, and Guinevere van Seenus make up the solid of gifted fashions and actors. The brand new season, designed by Miuccia Prada and Raf Simons, focuses on relaxed silhouettes, impartial colours, and standout shapes. 

Prada Spring/Summer time 2023 Marketing campaign

Captured by David Sims, the eye-catching visuals had been shot in distinctive settings. Showcasing Prada’s spring 2023 assortment, these advertisements take their cues from traditional Hollywood and European cinema with scenes that look straight out of a film.

For baggage, kinds vary from tote kinds to prime handles. Ferdinando Verderi, a frequent collaborator of the model, additionally works on artistic route for the shoot. Hunter Schafer beforehand posed for the Italian label’s fall-winter 2022 and the Symbole bag ads.

In a brief movie referred to as Via Contact of Crude, film director Nicolas Winding Refn captures the lives of exceptional girls who discover trendy femininity, including to the advertisements’ cinematic theme.